LEUPP (pronounced as “Loop”) is a play on the word LOOP, a reference to time’s repetitive, cyclical nature.
The earth’s revolution around the sun, the changing of the seasons, the rising and ebbing of the tides – the world as we know it runs like clockwork.
We started as a fashion accessories business in 2014 based in Manila. A major shift took place when our watches flew off the shelves leaving the rest of our assortment in the dust.
In 2018, with fire in their bellies, 3 women opened a watch studio in Putney, London dedicated to creating unique and elevated watch designs. Backed with a manufacturing arm in Tsim Sha Tsui, Hong Kong, LEUPP stays true to its commitment - to provide sophisticated products at radically affordable prices.
Born in Manila. Designed in London. Finished in Hong Kong. Powered by Female. We are purveyors of time machines.
LEUPP is a design-focused brand. Each model goes through design iterations which are cut and molded specific to our design and vision. The end result is a unique LEUPP piece.
Inspiration is taken from classic watches as well as looking further afield to iconic classics such as bauhaus furniture and vintage cameras.
Less focus on the brand label means more room for appreciating design. The logos are always modestly placed on the back case and buckle to free the watch face of clutter.